Insights / Pricing benchmarks

Entertainment pricing

78 apps with public pricing · median onboarding length: 7 screens

Weekly: $6.99 median (42 apps) · Monthly: $9.99 median (57 apps) · Annual: $49.9 median (57 apps)

WEBTOON: Manga, Comics, Manhwa

$4M revenue · 9 onboarding screens

[US] 10 Coins$0.99

[US] 50+2 Coins$4.99

[US] 100 + 8 Coins$9.99

100 + 10 WEBTOON Premium (Monthly)$9.99

[US] 300+30 Coins$29.99

Lingokids: Games & Shows

$3M revenue · 8 onboarding screens

Unlimited Membership (Monthly)$14.99

Plus Membership (Monthly)$14.99

Lingokids Monthly Subscription$15.99

Lingokids Yearly Subscription$74.99

Lingokids Monthly Plan$14.99

Splice - Video Editor & Maker

$3M revenue · 10 onboarding screens

Movie creator and clip editing (Weekly)$9.99

Splice Bundle (Weekly)$9.99

Splice (Weekly)$9.99

Splice Weekly With Free Trial$9.99

PolyBuzz: Chat with Characters

$2M revenue · 3 onboarding screens

3000 Coins$4.99

Poly Standard Monthly$9.90

Poly Premium Monthly$19.90

Poly Ultimate Monthly Plan$29.90

1000 Opals$5.90

Shonen Jump Manga & Comics

$2M revenue · 1 onboarding screens

Shonen Jump Membership (Monthly)$3.99

Hunter x Hunter Volume 33$6.99

Hunter x Hunter Volume 34$6.99

Hunter x Hunter Volume 35$6.99

Hunter x Hunter Volume 36$6.99

Color by Number：Coloring Games

$1M revenue · 4 onboarding screens

Color by Number (Weekly)$9.99

Color Unlimited Monthly$24.99

Color Unlimited Monthly$12.49

Pile of coins$1.99

Pack of items$5.99

InShot - Video Editor

$1M revenue · 0 onboarding screens

InShot Pro - Monthly$4.99

InShot Pro - Yearly$19.99

Remove ads$3.99

InShot Pro - Lifetime$49.99

Transition pack - Power$3.99

Smule: Sing & Duet

$1M revenue · 17 onboarding screens

VIP All Access Pass (Weekly)$5.99

Weekly VIP Access$7.99

VIP All Access Pass (Weekly)$9.99

VIP All Access Pass (Monthly)$12.99

VIP All Access Pass (Weekly)$7.99

Storytel - Audiobooks Library

$1M revenue · 5 onboarding screens

Storytel Unlimited (Turkey) (Monthly)$5.99

Storytel Unlimited (Mexico) (Monthly)$8.49

Storytel Unlimited (UAE) (Monthly)$9.99

Storytel Unlimited (India) (Monthly)$3.49

Storytel Unlimited (SA) (Monthly)$7.99

AnyStories-Top Novels & Books

$1M revenue · 0 onboarding screens

Pack of 1000 Coins$9.99

Pack of 500 Coins$4.99

Pack of 3000 Coins$29.99

Pack of 2000 Coins$19.99

Unlimited-19.99 (Weekly)$19.99

djay - DJ App & AI Mixer

$1M revenue · 3 onboarding screens

Full Access to PRO (Monthly)$6.99

Full Access to PRO (Annual)$49.99

Full Access to PRO (Annual)$29.99

Unlock Upgrade Features$0.00

Jawaker: Games & Friends

$900K revenue · 0 onboarding screens

Character AI: Chat, Talk, Text

$800K revenue · 2 onboarding screens

Character.AI+ (Monthly)$9.99

Charms Starter Pack$0.99

Charms Small Pack$2.99

Charms Medium Pack$4.99

Charms Large Pack$9.99

Persona: Beauty Camera

$800K revenue · 9 onboarding screens

VIP (Weekly)$7.00

Persona VIP (Monthly)$14.99

VIP (Monthly)$2.00

VIP (Monthly)$6.00

Monthly Subscription$9.99

YouCam Perfect:AI Photo Editor

$800K revenue · 5 onboarding screens

Best Selfie & Photo Edit App (Annual)$29.99

Best Selfie & Photo Editor (Annual)$31.99

Yealry Offer (Annual)$39.99

YouCam Perfect Premium(1 Mon) (Monthly)$5.99

Premium - Pro (Yearly)$79.99

nugs: Live Music Lives Here

$700K revenue · 3 onboarding screens

nugs.net (Monthly)$14.99

nugs Hi-Res (Monthly)$24.99

nugs (Monthly)$14.99

nugs.net (no trial) (Monthly)$14.99

Premium (Monthly)$14.99

Tapas – Comics and Novels

$700K revenue · 4 onboarding screens

10,500 drops of Tapas Ink$9.99

5,000 drops of Tapas Ink$4.99

1,600 drops of Tapas Ink$1.99

22,500 drops of Tapas Ink$19.99

2,400 drops of Tapas Ink$1.99

Beat Maker Pro: Music drum Pad

$500K revenue · 7 onboarding screens

Weekly Premium Pass$7.99

Weekly premium pass$7.99

Weekly Promo Premium Pass$3.99

Annually Premium Pass$39.99

Weekly Premium Pass$9.99

D&D Beyond

$500K revenue · 5 onboarding screens

Master Monthly$5.99

Hero Monthly$2.99

Player's Handbook$29.99

Master Annual$54.99

Player’s Handbook (2024)$29.99

Manta - Manga, Manhwa, Novels

$500K revenue · 10 onboarding screens

Manta Standard 1 Month$4.99

Manta Premium 1 Month Plan$9.99

Tier 1 Gem bundle$1.99

Tier 3 Gem bundle$9.99

Tier 2 Gem bundle$4.99

Marvel Unlimited

$500K revenue · 3 onboarding screens

Monthly Subscription$9.99

Annual Subscription$68.99

Unlimited Reading (Monthly)$9.99

UDisc Disc Golf

$500K revenue · 12 onboarding screens

UDisc Pro (Annual)$29.99

1 Year of UDisc Pro$29.99

FaceLab: Face Age, Hair Filter

$400K revenue · 7 onboarding screens

Nibble: Daily Learning & Quiz

$400K revenue · 41 onboarding screens

Annual Subscription$89.99

Monthly Subscription$19.99

Annual Subscription$59.99

Annual Subscription$29.99

Annual Subscription$19.99

SlideShow Maker Photo to Video

$400K revenue · 9 onboarding screens

Make an amazing Slideshow! (Weekly)$7.99

Premium Weekly$4.99

Pic video collage for videos (Weekly)$3.99

Weekly with Free Trial$7.99

Premium (Weekly)$7.99

Toonapp: AI Photo & Video Art

$400K revenue · 6 onboarding screens

Cartoon Yourself & Funny Face (Weekly)$12.99

Premium Cartoon Filter (Weekly)$12.99

Cartoon Yourself & Art Creator (Weekly)$12.99

Amazing Cartoons (Weekly)$12.99

Cartoon Effect Premium (Weekly)$12.99

Adult Coloring Book - Pigment

$400K revenue · 4 onboarding screens

Premium Access (Weekly)$4.99

Premium Access Weekly$4.99

Premium Access Weekly- Legacy$2.99

Premium Access Weekly - Weekly$3.99

Premium Access (Monthly)$9.99

AI Song Generator: Mozart

$300K revenue · 8 onboarding screens

Mozart - Weekly Subscription$6.99

Mozart - My Voice$9.99

1 Video Credit$7.99

Mozart - Annual Subscription$49.99

Mozart - Crafted Song$4.99

Birdbuddy: ID & Collect Birds

$300K revenue · 16 onboarding screens

Individual monthly$7.99

Family Annual$89.99

Individual annual$69.99

Annual$59.99

Family Annual$98.99

Celebs - Celebrity Look Alike

$300K revenue · 0 onboarding screens

Celebs+ (Weekly)$4.99

Celebs+ (Weekly)$8.99

Celebs+ Weekly$14.99

Celebs+ (Weekly)$6.99

(New9) Celebs+ Weekly$8.99

DIRTVision

$300K revenue · 0 onboarding screens

DIRTVision Monthly$39.99

Fast Pass- Every Race LIVE (Monthly)$39.99

DIRTVision Yearly$299.99

DIRTVision PPV$24.99

DIRTVision $24.99$24.99

HairApp: AI Hairstyle Try On

$300K revenue · 8 onboarding screens

AI Hair Stlye & Color Changer (Weekly)$9.99

AI Hair Stlye & Color Changer (Weekly)$14.99

AI Hair Stlye & Color Changer (Weekly)$11.99

AI Hair Stlye & Color Changer (Annual)$39.99

AI Hair Style & Color Changer (Weekly)$12.99

ibis Paint X

$300K revenue · 5 onboarding screens

Premium Membership (Monthly plan)$2.99

Premium Membership (Yearly plan)$27.99

Ad Removal Upgrade$15.99

Life Insight - AI Face Aging

$300K revenue · 0 onboarding screens

MaigicCam Pro Week$9.99

FancyCam Pro Weekly$1.99

FancyCam Pro Monthly$5.99

FancyCam Pro Yearly$29.99

MagicCam Pro Month$11.99

Screen Mirroring - TV Cast Air

$300K revenue · 0 onboarding screens

Tappytoon Comics & Novels

$300K revenue · 7 onboarding screens

Club Membership [Monthly]$4.99

Cosplay: Future Baby Generator

$200K revenue · 7 onboarding screens

What My Baby Look Like (Weekly)$12.99

AI Baby Maker, Face Generator (Weekly)$12.99

Make a Baby Future Face Maker (Weekly)$9.99

Baby Prediction App (Weekly)$12.99

What Would Our Baby Look Like (Weekly)$9.99

PhotoApp - AI Photo Enhancer

$200K revenue · 6 onboarding screens

Photo Enhancer Weekly Subs$4.99

Photo Enhancer Weekly Subs$9.99

Realistic Photo Weekly Subs$4.99

Photo Enhance Weekly PRO Trial$6.99

PhotoApp Enhance Weekly PRO$4.99

Police Scanner Radio & Fire

$200K revenue · 1 onboarding screens

Scanner Radio Pro (Monthly)$4.99

Scanner Radio Pro (Annual)$49.99

Scanner Radio Pro (Monthly)$3.99

Scanner Radio Pro (Annual)$39.99

Scanner Radio Pro (Monthly)$9.99

POV – Disposable Camera Events

$200K revenue · 11 onboarding screens

More Participants$34.99

More Participants$14.99

More Participants$4.99

More Participants$64.99

Gold$54.99

Replika - AI Friend

$200K revenue · 32 onboarding screens

Ringtones for iphone: Ringtune

$200K revenue · 7 onboarding screens

Best Tones & Ringtone Maker (Weekly)$4.99

Ringtone Maker (Weekly)$7.99

Premium Ringtones (Weekly)$7.99

Best Tones & Ringtone Maker (Weekly)$5.99

Ringtones for iPhone (Annual)$34.99

Voloco: Vocal Recording Studio

$200K revenue · 13 onboarding screens

All Access, Monthly$11.99

All Access, Yearly$59.99

All Access, Yearly$49.99

Full Studio Access, Monthly$11.99

Boost your track!$5.99

Digital Grading Co

$200K revenue · 8 onboarding screens

Elite Collector subscription (Monthly)$14.99

Monthly$14.99

25 credits for Instant grading$5.00

Rookie Collector subscription (Monthly)$9.99

Monthly$9.99

Litstick - Best Stickers App

$200K revenue · 0 onboarding screens

Litstick+ Weekly$4.99

Litstick+ weekly$6.99

Litstick+ Weekly$14.99

Litstick+ weekly$8.99

Litstick+ Weekly$8.99

Candle: Couples & Relationship

$100K revenue · 27 onboarding screens

Premium Yearly$39.99

Streak Reignite$2.99

Word Hint$0.99

Premium Monthly$12.99

Premium Weekly$4.99

Parrot: AI Video & Photo

$100K revenue · 5 onboarding screens

Pro Weekly$6.99

Pro (Weekly)$4.99

Lifetime Pro$29.99

Lifetime Pro Access$14.99

Lifetime Access Pro$59.99

Touchpix · Photo & Video Booth

$100K revenue · 15 onboarding screens

Professional Weekly$43.90

Professional Monthly$122.99

Professional Yearly$879.99

Camera360-Selfie Editor

$90K revenue · 4 onboarding screens

Yearly Camera360 VIP$23.99

Yearly Camera360 VIP$29.99

Monthly Camera360 VIP$1.99

Camera360 monthly VIP$4.99

Monthly Camera360 VIP$2.99

ZEDGE™ Ringtones & Wallpapers

$90K revenue · 6 onboarding screens

Zedge+ for a month$4.99

Zedge+ for a year$19.99

500 Credits$0.99

Zedge+ for a lifetime$19.99

2750 Credits$4.99

Invitation Maker: Cards & RSVP

$80K revenue · 0 onboarding screens

Monthly Premium Membership$2.99

Yearly Premium Membership$23.49

Weekly Premium Membership$1.99

Monthly Premium Membership$3.49

Monthly Premium Membership$3.99

Loops By CDub

$80K revenue · 1 onboarding screens

Monthly Subscription$19.99

Yearly Subscription$199.99

Sakura - Chat with AI Bots

$80K revenue · 4 onboarding screens

Sakura+ Diamond (Monthly)$19.00

Sakura+ Infinite (Monthly)$39.00

Sakura+ Gold (Monthly)$5.00

Sakura+ Infinite (Annual)$274.99

Sakura+ Diamond (Annual)$131.99

TripRank - Speed Tracker

$80K revenue · 26 onboarding screens

TripRank Pro (1 Year)$47.99

TripRank Pro (1 Month)$9.99

TripRank Pro (1 Month)$13.99

TripRank Pro (1 Year)$57.99

TripRank Pro (1 Week)$6.99

AI Baby Generator: Face Maker

$80K revenue · 16 onboarding screens

AI Future Baby Face Predictor (Weekly)$12.99

AI Baby Generator & Kid Maker (Weekly)$9.99

Baby Prediction App - Weekly$4.00

Baby Face PRO (Weekly)$4.00

Future Baby Predictor (Annual)$51.99

Dancebit: Home Dance Workouts

$80K revenue · 0 onboarding screens

Weekly Weight Loss Plan$7.99

Dance Workout Premium Access (Quarterly)$29.99

Get My Weight Loss Plan (Monthly)$14.99

Get Your Premium Plan (6 Month)$59.99

Get Your Weight Loss Plan (Monthly)$29.99

Brickit: Your Brick Collection

$70K revenue · 15 onboarding screens

Brickit Pro (1 Year)$39.99

Brickit Pro (1 Year)$64.99

Brickit Pro (Trial + 1 Year)$44.99

Brickit Pro (Trial + 1 Year)$64.99

Brickit Pro (1 Month)$6.99

Wonder - AI Art Generator

$70K revenue · 4 onboarding screens

Wonder Premium (Weekly)$4.99

Wonder AI Premium W10 Free (Weekly)$6.99

Wonder Premium$29.99

Wonder Avatar 5x10 Pack6$2.99

Wonder Avatar 10x10 Pack6$4.99

Dog Translator - Games for Dog

$60K revenue · 5 onboarding screens

Human to Dog Translator Pro (Weekly)$5.99

Dog Translator Premium (Monthly)$6.99

Weekly Pro Access$5.99

Monthly Pro Access$6.99

Dog Speech VIP Subscription (Annual)$49.99

Gradient: You Look Like

$60K revenue · 9 onboarding screens

Gradient Unlimited (Monthly)$19.99

Weekly Premium$4.99

VIP (Monthly)$14.99

VIP (Weekly)$7.99

Monthly Subscription$9.99

Entertainment pricing

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