Endel: Focus & Sleep Sounds
Health & Fitness · $1M · ★ 4.64 · 43 screens
How Endel onboards new users
Endel made about $1M last month and ranks #45 in Health & Fitness in the US. Its onboarding runs 27 screens, asks 5 questions and shows the paywall at step 25. That's close to the Health & Fitness median of 24 screens.
Onboarding screens
27
median 24 in Health & Fitness
Questions
5
median 6 in Health & Fitness
Paywall at step
25
sign-up at step 19
Plans from
$2.99
monthly · annual, up to $119.99
The onboarding, screen by screen
Questions 5Intro and pitch 14Setup and permissions 4Sign-up 2Paywall 2
In order: social proof at step 14, a loading screen at step 16, the sign-up wall at step 19 and the paywall at step 25. It asks for an account 6 steps before asking for money.
Welcome
Onboarding
Paywall
The app itself
Discovery 5
Settings 4
Everything else 1
Creation Management 1
Pricing
$119.99
$19.99
$2.99
$34.99
$59.99
$7.49