Gronda: Recipes for Chefs

Food & Drink · $200K · ★ 4.81 · 66 screens

How Gronda onboards new users

Gronda made about $200K last month and ranks #6 in Food & Drink in the US. Its onboarding runs 20 screens, asks 5 questions and shows the paywall at step 16. That's close to the Food & Drink median of 18 screens.

Onboarding screens
20
median 18 in Food & Drink
Questions
5
median 4 in Food & Drink
Paywall at step
16
sign-up at step 13
Plans from
$9.99
monthly · annual, up to $99.99
The onboarding, screen by screen
Questions 5Intro and pitch 10Setup and permissions 2Sign-up 1Paywall 2

In order: social proof at step 3, the sign-up wall at step 13, the paywall at step 16 and a permission prompt at step 17. It asks for an account 3 steps before asking for money.

Welcome

Splash Screen
Onboarding Intro

Onboarding

Onboarding Intro
User Type Selection
Social Proof
Goal Selection
Class Benefit Intro
Class Video Preview
Referral Source
Cooking Level
Recipe Benefit Preview
Topic Interests
Collections Benefit
Chef Tips Benefit
Account Sign Up
Email Registration
Onboarding Transition
Trial Reminder
Notification Permission
Permission Allow Hint
Creator Follow Selection
PRO Gift Offer

Paywall

Free Trial Paywall
Exit Discount Offer

The app itself

Discovery 9

Curated Home Feed
Trending
Best of Week
Send Tip
Ingredient Detail
Post Thread
Suggested Creators
Ingredient Feed Empty
Creator Search

Content Detail 9

Recipe Ingredients
Recipe Overview
Recipe Preparation
Flavor Profile
Recipe Video Intro
Recipe Story
Recipe Overview
Recipe Ingredients
Recipe Preparation

Learning Practice 6

Course Overview
Course Lessons
Lesson Video
Lesson Ingredients
Lesson Preparation
Course Details

Profile Account 5

Creator Profile
Creator Creations
Creator Creations
Empty Posts
Settings

Library Collection 4

Curated Collection
Add Collection Items
Library
Likes

Community Social 3

Communities
Community Detail
Community Post

Search 3

Search Discovery
Search Categories
Recipe Search Results

Everything else 2

Jobs
Job Detail

Creation Management 1

Create Job

Pricing

$99.99
Gronda PRO Yearly subscription
$9.99
Gronda PRO Monthly
$9.99
Monthly plan
$99.99
Gronda PRO Yearly Subscription
$79.99
Yearly subscription
$69.99
Gronda PRO (Annual)

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